COVID-19 Executive Briefing: April 9th

C12 Briefings

Who will we be when “this is done”?

It’s been three months since the first case of COVID-19 was recorded in the US. Likely, many of you have felt the mounting exhaustion as you’ve been crunching to save cash or struggling to stabilize turbulence. But the “time-is-short, can’t-afford-to-wait” high-stakes urgency many of us are experiencing also can yield a byproduct of improved business health and performance. 

The marketplace will enter Q3 with a desperate need for leadership, innovation, smart decision-making, and job creation. Leaders of our past—during the Great Depression and World War II—shaped the brands, technology, and mindsets we enjoy today. How will leaders of 2020—you—shape our future during this defining moment in history? 

You’re likely familiar with the verse in Romans often recited in times of confusion and grief: “And we know that for those who love God all things work together for good.” What if COVID-19 is an anvil upon which God is forging a new generation of leaders, businesses, and models to bring gospel transformation? 

Best practices being forged in crucibles of necessity now can become the strategic footholds for us to advance into the new day emerging. We have the opportunity to look back on this era proud of how we persevered through the adversity, not in our own strength but leaning on the Lord’s and on the power of peers. 

This week, Mike Sharrow, CEO of The C12 Group, shares inspiring stories of leaders harnessing the same entrepreneurial spirit of risktaking and innovation that fuels business success to birth incredible and compassionate gospel wins.


Resources & Guidance for COVID-19


Resources to Act


Government Resources:


Insight & Analysis:


Perspective Pieces:


The greatest challenge of our day is not surviving a virus or even restoring economies. We have a greater calling and battle that is not quarantined. 

Let’s forge something better, together.

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  • Kevin Miller Bio

    With over a decade of experience in marketing leadership, brand management, and business development, Kevin has helped numerous companies refine and implement plans to create exponential growth.

    Prior to joining C12, Kevin led a successful Florida-based brand strategy consulting business focused on growing small and medium-sized businesses. Entrepreneurial in spirit, Kevin also has a diverse background in launching start-ups as well as helping struggling or stagnant businesses develop a new course of action. His experience incorporates knowledge from multiple industries including textile manufacturing and design, medicine, real estate, technology, web development, and the creative arts.

    After attending the University of Central Florida where he studied Music Performance, Kevin became involved in worship arts and youth ministries, serving for several years in various leadership roles. He and his wife Beth, an elementary school administrator, have been married since 2000. Together with two sons Kyle and Kamden, they enjoy a wide variety of outdoor activities including hiking, hunting, fishing, and backpacking.

  • Troy Blackmon Bio

    Troy came to The C12 Group in 2008, with a diverse background in executive leadership, sales development, team building, and operations. Through his role as VP of Field Operations, he is committed to serve, equip and encourage CEOs and business owners to lead thriving companies that honor the Lord and serve people.

    During his tenure at Chick-fil-A, Inc. Troy learned that business excellence and glorifying God in the marketplace go hand in hand. Troy managed a P&L of $35+ million in revenue and coached business owners in operational excellence and improving financial results.

    In addition, Troy has been involved in leading small group ministry, including planting a church in Seattle, WA. Troy was formerly Partner at OneAccord, a management-consulting firm focused on accelerating revenue for mid-market companies. While at OneAccord, Troy was privileged to work with numerous technology companies in senior leadership positions, managing sales, marketing, and business development activities. Troy most recently served as the President of a technology private equity group, where he led the management teams of 4 portfolio businesses.

    Troy is married to his high school sweetheart, Shanna, and has been blessed with 4 children. He enjoys golf, cycling, and mountain biking with his family.

  • Mike Sharrow Bio

    Mike joined C12 as a member in 2010 while serving as an executive pastor for a large church in Texas and owner of a healthcare strategy consulting group.  Prior to that, he had served in a variety of leadership roles in both operations and sales corporately for the Walgreen Company, financial services as well as strategic development work with Health by Design.  In 2011 he exited his commitments to join the local C12 practice in San Antonio as an associate chair serving CEOs across that market.  In 2013 he and a partner acquired the greater Central Texas region and stewarded it as it grew to a team of 8 full-time chairmen serving nearly 150 leaders.  Mike is passionate about collaboration, strategic planning, Gospel initiatives and BHAG endeavors.

    With a background spanning Fortune 50 corporate settings, startups, non-profit and local church, Mike has been discipled into an integrated life perspective around the calling all believers share to be disciple-making disciples and ambassadors of Christ across all vocations and contexts.  It was in 2005 when God revealed to Mike the perils of a “sacred versus secular” duality in life and since then he’s been on the adventure of living one life in Christ, with work as worship, business as ministry and life as mission.

    Mike grew up in Alaska, graduated from Trinity International University and the Loyola Graduate School of Business.  He married his bijou of an Iowa farmers daughter, Jacqui, in 2002 and they have 2 girls, Elayna and Sophia.